SCTE Conference on Emerging Technologies - Jan 14-16, 2008; Los Angeles, CA
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SESSIONS

The Emerging Technologies Program Subcommittee, led by Tom Buttermore, Vice President & General Manager, Global MSO Solutions of Nortel, has selected a program focusing on the critical technology issues 3 to 5 years out.

Advanced Advertising Technology: Driving the Next Growth Engine
How can cable's massive infrastructure and assets be leveraged to position MSOs to drive and shape advanced advertising? Near- and long-term applications as well as the evolution of cable's interactive architecture will be explored. In addition, stakeholders' roles for advertisers, programmers, and media companies in shaping a national footprint will be discussed.

Moderator
Arthur C. Orduña, Senior Vice President, Policy and Product, Advance/Newhouse Communications

Advanced Advertising-Technical Foundations
Guy Cherry, Chief Architect, Video Systems, ARRIS

Automated Marketplace for Cable Avails
Vincent Dureau, Head of TV Technology, Google

Irreconcilable Differences or a Match Made in Heaven? The Future of Advanced TV Advertising
John K. Morrow, Vice President, Strategy and Business Development, Scientific Atlanta, A Cisco Company

Stepping Beyond the 30-Second Spot Ad with Digital Overlays: Applying Intelligent Video Processing in the Cable Network to Deliver Advanced Advertising
Adam S. Tom, Co-Founder and Executive Vice President, Business Development, RGB Networks


Cable's Evolution to the Hyperconnected Network
The industry is continuously evolving and learning. But today's 5-, 10-, or 50-million-node network is going to face an unprecedented challenge in the next decade as the number of network-enabled devices that each of us uses (whether we know it or not) expands at a near-exponential rate. How do we support the resulting requirement for a BILLION-node network and beyond?

Beyond the number of nodes is the increased complexity driven by the any-service-at-any-time-on-any-device end game that will play out. How do we build a network that has both the scalability and the agility to address both of these challenges?
The industry is responding with a variety of possible solutions, including:

  • Integrating PON subscribers into the existing cable modem base
  • Device consolidation through hundred-plus channel count QAMs
  • Dynamic capacity sharing in universal edge QAMs
  • Potential new M-CMTS architectures
  • IPv6 transition strategy for PacketCableTM 2.0
  • The all-optical intelligent network at 40 and 100G

Which solution or combination of solutions promises to provide the most flexibility and cost efficiency over the next three-to-five years?

Moderator
Richard Gasloli, Senior Vice President, Strategic Planning and Group Technical Advisor, Comcast Cable Communications

A Proposal for DOCSIS® 4.0: The Best of Both Worlds, DOCSIS® and PON
Alon Bernstein, Software Architect, Cisco Systems

IPv6 Transition in PacketCable™ Networks
Sandeep Sharma, Senior Architect, PacketCable™, CableLabs®

Managing Edge Resources
Doug Jones, Chief Architect, BigBand Networks and Charles Hasek, Principal Engineer, Time Warner Cable

Next Generation CMTS-An Architectural Discussion
John T. Chapman, Cisco Fellow and Chief Architect, Cable Business Unit, Cisco Systems

Retaining Network Agility in the Evolution to 40Gbps and 100Gbps
Michel P. Belanger, PhD, Member of Scientific Staff, Nortel

The Road to Personalized Video is Paved with HectoQAMs
Adi Bonen,PhD, President, LASTeND Systems and Gil Katz, Director, Cable Solutions and Strategy, Harmonic Inc.


Cable 3.0: Personalizing Services Beyond Web 2.0
This session will explore innovative Web 2.0 services, novel home devices, platforms for service delivery and key underlying technologies from within and outside the cable industry. Opportunities for cable to establish unique leadership at the intersection of the web, digital video/media and next-generation networking will be discussed. A convergent future beyond the Web and television today-a new world of pervasive video, user content, social networking, online services, and an exploding number of connected video-capable devices in our lives-will be debated.

Moderator
Mike Hayashi, Senior Vice President, Advanced Engineering and Technology, Time Warner Cable

Delivering Competitive Services in a Hyper-connected World
Jack Kozik, CTO and Director, IMS Application Architecture, Alcatel-Lucent

Open Platforms and Standardized Services Libraries for Creating Competitive and Compelling Interactive Television Applications
Steve Calzone, Principal Systems Architect, Cox Communications

Scalable Media Personalization
Gal Garniek, Director, Market Solutions and Technology, Scopus Video Networks

Semantic Web: Cable Finds New Meaning
Jason Gaedtke, Chief Scientist, CableLabs®

Winning the Subscribers Back to Cable TV with Web 3.0
Kshitij Kumar, President and CEO, TellyTopia, Inc.


"Would you like fries with that?" The Set Top as Fusion of Television, Web and Consumer Content
Dr. Ken Morse, Vice President, Client Architecture, Scientific Atlanta, A Cisco Company


Rapid Application Delivery and Service Quality Management
Swivel-chair provisioning and assurance has been the bane of rapid service enablement for years. With the explosion of open systems architectures, application developers, user-controlled services, content, social networking technologies, and on-demand services and applications, this limitation continues to slow implementation and increases the operational cost to deliver services with quality to the consumer. Application and service enablement and quality of experience control will differentiate the MSO from its current and future competitors. Building upon the customer satisfaction associated with comprehensive and flexible service offerings, MSOs will seek to ensure increasing quality of experience for their subscribers, even as the underlying infrastructure takes on complexity. This session tackles some of the important challenges the industry faces in subscriber policy management, on-boarding of new applications, measuring and managing quality of experience (QoE), and how standards and new architectures will address these needs in the coming years.

Moderator
Matt Bell, Vice President, IP Engineering & Development, Charter Communications

OSS at the Edge for Service and Application Enablement
Brian Cappellani, CTO and Vice President, Engineering, Sigma Systems

Picture Perfect: Assuring Video Services with the Advent of Switched Digital Video
Joe Matarese, Senior Vice President, Advanced Global Technology, ARRIS Media and Communications Systems

Provisioning Innovative Services Using the Network Control Plane
Richard Woundy, Senior Vice President, Software & Applications, Office of the CTO, Comcast Cable Communications

Quality of Experience (QoE) - An Important Measure of Success for IP-based Video Services
Dr. Stefan Winkler, Principal Technologist, QoE Assurance, Symmetricom, Inc.

Reserved Services Domain (RSD) for Ensuring Quality User Experience for Cable Service Over Home Networks
Amol Bhagwat, Senior Engineer, Home Networking, CableLabs®

The Cognizant and Intelligent Networks
Glen Hardin, Senior Director, Video Systems, Time Warner Cable

Sponsored by:
Arris Aurora CED
Ciena CommScope Corning
Fujitsu Juniper Networks Motorola
Multichannel News Scientific Atlanta Symmetricom
Vyyo  
 SCTE - Society of Cable Telecommunications Engineers
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